PurpleDOG shifts to cloud-centric workflows—a game-changer for post-production.

Chris Rocco
January 30, 2025

For a boutique post-production studio serving big-name clients, juggling creativity, managing costs, and technical efficiency can be a tough balancing act. That’s exactly the challenge PurpleDog, a Canadian post-production firm with over a decade of experience, faced while managing terabytes of sensitive client media. Their solution? Breaking free from the limitations of on-premise storage and taking the leap into the cloud with Storj.

The move didn’t just solve their storage headaches; it transformed the way their team works, collaborates, and scales. Here’s how PurpleDog embraced the Storj distributed cloud and unlocked new opportunities along the way.

The problem with on-premise storage.

Running a post-production studio means dealing with huge amounts of video data every day, and PurpleDog’s on-premise infrastructure was struggling to keep up. Their servers were reaching 80–90% capacity, forcing them to dedicate time to archiving and managing data to avoid grinding to a halt.

But it wasn’t just about space. High costs for constant hardware upgrades, support costs, and time-consuming manual tasks like tracking client storage usage added to the pain. Plus, storing sensitive video files on-site raised serious security concerns. A leaked project could mean enormous financial and reputational risks for both PurpleDog and their clients. Something had to change.

Finding the right fit in the cloud.

For PurpleDog, switching to the cloud wasn’t just about storage. They needed a solution that solved their scaling problems, gave them airtight security, and played nicely with their existing tools—all without blowing their budget or locking them into a rigid ecosystem. PurpleDOG were looking for a solution that would free them up from managing technology and enable them to focus more valuable time on creative work.

That’s where Storj came in.

With its innovative distributed cloud storage, Storj offered the perfect combination of scalability, security, and cost-efficiency. It was also S3 compatible, which meant PurpleDog could integrate it seamlessly into their workflows without needing a complete system overhaul.

“Price point, S3 compatibility, and the fantastic support from the Storj team really convinced us they were the right choice,” says Pasha Patriki, Founding Partner at PurpleDog.

How Storj changed the game.

Once Storj came into the picture, the transformation was immediate. Here’s what the switch looked like for PurpleDog and how it addressed their toughest challenges:

1. Scalability without limits

Storj distributed architecture eliminated storage capacity issues once and for all. No more worrying about server space or scheduling costly upgrades. With the flexibility to scale as needed, PurpleDog is now ready to grow and expand globally.

2. Seamless workflow integration

Storj S3 compatibility allowed PurpleDog to integrate their storage with tools like Avid Media Composer, Adobe Premiere, and DaVinci Resolve. This enabled PurpleDog to leverage their cloud archive as the cornerstone of their media workflows, keeping disruptions to a minimum.

3. Strengthened collaboration

With distributed storage, PurpleDog teams across the globe could access and share files effortlessly. For instance, footage shot in Los Angeles could be uploaded and synced in Toronto immediately, speeding up time-critical processes like daily footage reviews.

4. Enhanced security

Storing video files across a distributed network meant PurpleDog no longer had to worry about unauthorized access or hardware-related breaches. The Storj unique approach—fragmenting files and distributing them globally—gave both PurpleDog and their clients peace of mind.

“The way Storj fragments and globally distributes files gave us peace of mind—we no longer worry about someone having unauthorized access to a client’s entire movie file,” Patriki shares.

Why distributed cloud storage is a game-change for media workflows.

PurpleDog’s success story shows what’s possible with distributed cloud storage, especially for media companies juggling complex workflows and large-scale data. Migrating to the cloud isn’t just about solving storage challenges—it’s about building a foundation for long-term growth, efficiency, and security.

Centralized, legacy platforms weren’t designed for global media workflows, forcing replication and creating bottlenecks. The distributed cloud from Storj is game-changing, built on open standards that make your media archive the center of collaboration. Applications can simply plug right in—delivering global performance at the cost of a single region.

PurpleDog’s move to Storj opened the door to cutting-edge workflows, global opportunities, and a hassle-free way to manage sensitive media. If your business is facing similar challenges, it's time to discover the unparalleled performance and efficiency of the distributed cloud.

Transform your post-production workflows with cloud-centric solutions. Sign up for a free 25GB trial, and seamlessly connect Storj to any partner integration or S3-compatible application. Go global with distributed cloud storage.

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